Digital Sales Manager

Expires: 8th April, 2026 Texas

The Digital Sales Manager oversees Lubbock’s FOX34 digital assets, services, and strategy.  This energetic, fast-paced, and collaborative digital sales strategist is a leadership role and is accountable for the station's digital revenue.  The candidate must also demonstrate a strong ongoing initiative to develop and cultivate new and existing leads through cold calls, telephone prospecting, request for proposals, etc.  Candidate will inspire, work with, and motivate the sales team through clear, constant communication creating a culture of teamwork.  This leader needs strong digital knowledge: able to explain the logistics and functionality of Digital Marketing (Social Media, Search, E-mail Marketing, Website Design) at a high level as well as in detail.

Principle Duties:

• Sales calls and proposal generation for TV AEs and prospect new digital accounts.
• Develop account strategies to grow current client revenue while growing new business.
• Provide regular and timely feedback, forecasts, reports, competitive information, and field intelligence.
• Take the lead to create and package ideas that meet the needs of our core advertiser categories.
• Assume responsibility of digital display, SEM, SEO, Mobile, CTV/OTT and Social Media sales strategies.
• Ensure optimal market coverage, client engagements, increasing awareness of products, services, and capabilities.
• Identify and develop strategies for penetrating key accounts and prospects. 
• Digital vendor management.  

Job Requirements

To be considered, you must have 2-3+ years SALES experience in the area of online media including Internet ad sales and online marketing and an understanding of web content as it relates to sales.
Experience working with TV stations or other media is preferred. Ideal candidate will have:

• Bachelor’s degree in Business, Marketing, Communications, or related field.
• Experience managing and leading a team of sales managers and sales reps.
• Extensive knowledge of multi-media ROI-based creative marketing solutions including superior product knowledge.

Application Information

Send resumes to: lkemp@fox34.com